How to Sell B2B Course
10-week Sales Accelerator for Founders
Next Cohort Starts 4th May 2026
We support you to set and achieve your sales goals
Learn everything you need to know about selling B2B …without all the B.S.
Guided, Step-by-step Content
You'll receive lifetime access to all course materials and templates so that you can refer back to them as needed.
Live Group Coaching Calls
Each week you'll have the opportunity to ask any questions and learn from both our B2B sales expert and your peers.
Written Feedback on Your Work
You will receive personalised, written feedback on each of the exercises that you submit, helping you create invaluable sales assets for your business.
Apply what you learn from day one!
Investment Options
Select the payment option that best suits your needs.
Go from Zero to Hero with the B2B Sales Accelerator for Founders
We’ll take you from “I know nothing” to “I’ve got this!”
10-week course
Weekly calls to workshop your questions with a B2B sales expert
Personalised feedback on your sales materials by a B2B sales expert-week course
Join us and apply what you learn from day one!
Pay upfront and save
$2,495
AUD inc. GST
Pay in easy monthly instalments
$550 x 5
AUD inc. GST
Course Outline
Week 1 to 6: The Basics
Look at the numbers and set your sales goals for the 10 weeks.
Start at the beginning and learn how B2B sales works.
Work with a simple, structured approach that reduces stress and gives results – without all the B.S.
Building your customised tools for each step
Gain practical techniques to use straight away when speaking with customers
Start taking action, know what to do next, and start seeing the impact.
Module 1: What is B2B sales?
Getting started & setting your goals.
What is sales?
Set your sales goals - know your numbers and what you need
What is a sales pipeline? Keeping track
The difference between sales & marketing.
Learn about sales as a process
Helpful techniques to use right now
Getting Started with Prospecting
Module 2: Qualification & Discovery
Qualification: Don't waste time on the wrong prospects
Discovery: What is it and how do I do it?
Build out your Qualification and Discovery tools.
Module 3: Presentation, Objection Handling & Proposal
Presentation: the role of presenting in sales and how to do it
Building your sales presentation
Identifying Objections.
Handling Common Objections.
Build your Objection Handling Toolkit
Building your Proposal Template
The Ask
Week 7 to 8: Guiding to Agreement, Building & Managing your Pipeline
Guiding the sale to closure.
The ability to track if and when sales will close
A way to measure the health of your pipeline
The ability to report on expected sales to others (like investors)
Simple methods & metrics to manage a salesperson or sales team at the numbers and set your sales goals for the 10 weeks.
Module 4: Guiding to Agreement, Managing Pipelines & Forecasting
Guiding the sale through to closure
What is a sales forecast and why do we need one?
The difference between forecasts, targets and budgets.
Weighted Forecasting.
Healthy Pipelines: how to keep track and manage your forecast
Building your sales forecast
Key metrics to keep an eye on.
Managing Salespeople:
Key metrics & methods to get you started Setting Targets & Commissions for a sales team.
Using a CRM to track pipeline and performance.
Week 9 to 10: Customer Success & Referrals
How to categorise your customers to give them the best service
A map of the customer lifecycle for your business
A set of metrics that indicate Customer Health for your customers
How to use health checks to find business opportunities.
Module 5: Customer Success
Why and when do I need Customer Success or Account Management
Customer Success KPIs
Segmenting your Customers
Proactive vs. Reactive Customer Management.
Building your Proactive Contact Plan
Understanding your Customer Lifecycle. Onboarding Tools.
Using Health Checks as a Sales Tool.
Asking for referrals
We’ll take you from “I know nothing” to “I’ve got this!” in 10 weeks.
What our clients say
Having never sold before, I did find the idea of selling to people quite scary. I think I'm not very good at putting myself out there. So it was it was good to do a course that, as you say it was about “not sounding like a Sleazebag - or one of those douchy salespeople… it streamlined the process from the start of what happens in the sale… and the questions to ask to understand not only their problem… but also to work out if you were a good fit for them and if they were a good fit for you.
I certainly come out of this course knowing more about how to sell B2B. It really enlightened me and helped me get a lot clearer on the process. The content and the group practices, where we discussed the challenges we faced in applying the principles and practices, were really useful. So, yes, I highly recommend this program if you want to get more confident and clear about how to sell B2B. It's really great.
I don't know where my business would be if I hadn't started looking at it through the lens taught to me in this course. The methodology has worked wonders!
Nimmity worked with me to get a sales pipeline developed for my business. She explained everything in ways I could pick up. I would highly recommend her.
This course was incredibly valuable in building my understanding of the sales process, and teaching me how to forecast my business. Would highly recommend to anyone new to selling!
If it wasn't for Nimmity's support I wouldn't be trading for five years into business.
You'll also receive
The Authentic Selling Toolkit
Simple, easy-to-use tools help you build what you need for each stage of your sales process.
Sales 101 Toolkit
Templates for:
Ideal Customer Profile
Qualification Questions
Discovery Questions
People Mapping
Presentation Template
Objection Handling
Proposal Template
Forecasting & Pipeline
Templates for:
Forecast Management
Pipeline Mapping
Pipeline Tracker
KPI Tracker
Ideal Customer Profile
Customer Success
Templates for:
Categorisation Framework
Customer Lifecycle
Health Check
Onboarding
Proactive Contact Plan Management
Are you ready to grow your business?
Investment Options
Select the payment option that best suits your needs.
Go from Zero to Hero with the B2B Sales Accelerator for Founders
We’ll take you from “I know nothing” to “I’ve got this!”
10-week course
Weekly calls to workshop your questions with a B2B sales expert
Personalised feedback on your sales materials by a B2B sales expert-week course
Join us and apply what you learn from day one!
Pay upfront and save
$2,495
AUD inc. GST
Pay in easy monthly instalments
$550 x 5
AUD inc. GST
Need to know more?
Frequently Asked Questions
Here are some frequently asked questions (FAQs) about the Accelerator
What is the time commitment?
We recommend allowing 2 to 3 hours per week. 1 hour of that is for the group coaching call. The other 1 - 2 hours is to review the content and do the exercises.
The program is designed for you to incorporate what you are learning into your day to day work, rather than as a separate educational program.
When are the group calls?
During onboarding, we connect with program participants and we agree on a time that suits everyone, by voting on available times.
This allows us to accommodate for people in different time zones and personal commitments.
What happens on group calls?
The group calls are an opportunity for participants to ask questions and get direct feedback and coaching. They are also used to talk through case studies of real world examples, and get feedback. For example, if we are working on Discovery Calls, someone may talk through a recent one they have done and how it went. Nimmity will then provide feedback and guidance.
Participants can submit questions ahead of time, or bring them to the call.
Who is providing the coaching?
Nimmity provides all the teaching and coaching throughout the course. From time to time, Nimmity will include additional content from guest speakers on specific topics. The group coaching calls are always run by Nimmity.
You can find out more about Nimmity here.
How much does it cost?
The program costs AUD$2,495.00, including GST.
There are payment plans available.
Is there a payment plan?
Yes, you can pay via payment plan. See the details here.
The payment plans is 5 x monthly payments of $550 (total of $2,750 inc. GST).
We are also open to discussing other payment plan options. Contact us here.
How many people are on each course?
The number of participants varies from 5 or 6, up to 16.
If the cohort is large, there will be multiple options for the group coaching calls to ensure all participants have an opportunity for direct feedback.
Do I get to connect with other course participants?
Yes! You will have the opportunity to get to know them on the group calls.
In addition, you have access to the Authentic Sellers online portal where you can connect with other participants.
How is information communicated through the course?
You are given access to an online login, where you can view all of teh course material as it becomes available. The course material is released in two week blocks, at the start of each module. There are 5 modules over the 10 weeks of the course.
You are also able to email Nimmity directly throughout the course, and submit questions via the Authentic Sellers portal.
Will I need any special software?
No. The course is designed so that all of the tools are very simple to use and created in commonly used software (like Word and Excel), so that you do not need any software that you would not already be using in your business.
You do not need a CRM, but if you are using one we will help you to use that to implement what you learn on the course.
Still not sure? I'm here to help!
Want to talk it through?
Book a free 30-minute consultation with our founder and resident expert
Nimmity Zappert
Founder & B2B Sales Expert
"I work with founders to move from uncertainty to clarity, building repeatable, customer-focused sales approaches that feel natural, give them confidence, and deliver results."
If the current dates don't work for you...
Simply fill in this expression of interest form and we'll keep you up-to-date on upcoming cohorts.
Helping founders sell with confidence, integrity and impact.
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Authentic Selling
ABN: 66651298841 | ACN: 651298841
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