Upcoming webinars
Led by Nimmity Zappert, we provide practical B2B sales training for founders and early-stage businesses who want to grow without using pushy, awkward, or sleazy sales tactics.
Our free webinars give genuine, useful insights that you can implement in your business today, plus, they give you a taste of what you can expect if you choose to work with us.
What you get from our free webinars
A simple & human approach to B2B sales
Our approach to business-to-business sales is simple and human. Selling isn’t about scripts, pressure, or “closing tricks”. It’s about understanding your customer, clearly communicating value, and helping people make good decisions for their business.
Get clarity, confidence & structure
We work with founders who want clarity, confidence, and structure in their B2B sales process — especially those who are new to selling, wearing too many hats, or feeling unsure about where to focus their efforts.
For ethical, authentic & grounded founders
To reset the stereotype of sales and show that successful B2B selling can be ethical, authentic, and grounded — delivered by people who do what they say they will, build real relationships, and create positive impact through their work.
Our goal is to help the good ones win
Learn more & register for our next webinar below.
DATE: Friday 15th May 2026
TIME: 12pm to 1pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 15th May 2026 | 12pm - 1pm AEST
Growing vs Scaling: What's the Difference? How to Scale B2B Sales
If you are a founder wondering how to grow B2B sales without doing more and more yourself, this session is for you.
Most founders focus on growth. More activity. More meetings. More effort. But scaling is different. It is about building a model that allows your business to expand without everything relying on you.
In B2B sales, especially where trust and relationships matter, that can feel hard to achieve.
One of the most effective ways to do this is through partners.
This session will show you how to move beyond direct sales alone, and start building a partner-led approach that expands your reach, increases your sales capacity, and creates a more scalable path to growth.
What you will learn:
The difference between growing and scaling
How partnerships and channel sales can extend your sales capacity without building a large internal team
What needs to be in place to scale through partners, including simple, repeatable systems and clear structure
Who this is for:
Founders and business owners selling B2B solutions
Founders who want to scale but are currently the main driver of sales
Anyone exploring partnerships, channel sales, or new routes to market
Founders who want to build a more sustainable and scalable sales model
If you want to scale B2B sales without burning out or overbuilding your team, this session will give you a practical way to start.
DATE: Friday 22nd May 2026
TIME: 12pm to 1pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 22nd May 2026 | 12pm - 1pm AEST
Selling as a Human in the Age of AI
AI is changing everything.
From automation to content to outreach, the business world is moving fast and sales is right in the middle of it.
But here’s the real question:
In a world full of AI… does human connection still matter?
While AI can accelerate, automate, and optimise almost everything…
people still buy from people.
In this practical and thought-provoking session, we’ll explore how to navigate modern B2B sales without losing what actually makes it work: genuine human connection.
Where AI helps.
Where it falls short.
Why connection is still at the centre of how decisions get made.
What you will learn:
Why human connection still plays a critical role in buying decisions, even in a digital-first world
Where automation and self-serve buying works well, and where customers still want interaction
How to make it easier for customers to connect with you (when they want to)
Practical ways to balance efficiency with genuine, human conversations that move things forward
Who this is for:
Founders and business owners selling into other businesses
Anyone navigating B2B sales in a world of AI and automation
People who want to sell effectively
Those who know relationships matter, but aren’t sure how to balance that with technology
If you want to know where AI helps, where it falls short, and why connection is still at the centre of how decisions get made, this is the webinar for you.
Get updates...
Simply fill in this expression of interest form and we'll keep you up-to-date on upcoming webinars.
Testimonials
What our clients say
Having never sold before, I did find the idea of selling to people quite scary. I think I'm not very good at putting myself out there.
The autoI certainly come out of this course knowing more about how to sell B2B. It really enlightened me and helped me get a lot clearer on the process. The content and the group practices, where we discussed the challenges we faced in applying the principles and practices, were really useful. So, yes, I highly recommend this program if you want to get more confident and clear about how to sell B2B. It's really great.mation capabilities are incredible. We've saved countless hours and improved our customer engagement significantly.
I don't know where my business would be if I hadn't started looking at it through the lens taught to me in this course. The methodology has worked wonders!
Nimmity worked with me to get a sales pipeline developed for my business. She explained everything in ways I could pick up. I would highly recommend her.
This course was incredibly valuable in building my understanding of the sales process, and teaching me how to forecast my business. Would highly recommend to anyone new to selling!
If it wasn't for Nimmity's support I wouldn't be trading for five years into business.
Stay posted on all upcoming webinars...
Simply fill in this expression of interest form and we'll keep you up-to-date on upcoming webinars.
Helping founders sell with confidence, integrity and impact.
Address:
All of the Good Things Pty Ltd. Registered Business Name
Authentic Selling
ABN: 66651298841 | ACN: 651298841
We acknowledge the Traditional Owners of the land where we live and work, the Dharawal people. We pay our respect to Elders past and present.
© 2026 Authentic Selling. All rights reserved.