Upcoming webinars
Led by Nimmity Zappert, we provide practical B2B sales training for founders and early-stage businesses who want to grow without using pushy, awkward, or sleazy sales tactics.
Our free webinars give genuine, useful insights that you can implement in your business today, plus, they give you a taste of what you can expect if you choose to work with us.
What you get from our free webinars
A simple & human approach to B2B sales
Our approach to business-to-business sales is simple and human. Selling isn’t about scripts, pressure, or “closing tricks”. It’s about understanding your customer, clearly communicating value, and helping people make good decisions for their business.
Get clarity, confidence & structure
We work with founders who want clarity, confidence, and structure in their B2B sales process — especially those who are new to selling, wearing too many hats, or feeling unsure about where to focus their efforts.
For ethical, authentic & grounded founders
To reset the stereotype of sales and show that successful B2B selling can be ethical, authentic, and grounded — delivered by people who do what they say they will, build real relationships, and create positive impact through their work.
Our goal is to help the good ones win
Learn more & register for our next webinar below.
DATE: Friday 17th July 2026
TIME: 11am to 12pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 17th July 2026 | 11am - 12pm AEST
Selling B2B without AI Sales Slop
Getting outreach that reads like it was written by a robot? So is everyone else.
AI has made it easier than ever to pump out sales messages at scale. The problem is, everyone can see it. The generic LinkedIn message. The email that praises your “impressive background” without saying what’s actually impressive about it. The follow up that lands 30 seconds after you viewed a profile.
People can tell. And when they can tell, they switch off.
Because buyers are still human. They can spot fake from a mile away, and they still make decisions based on how a conversation makes them feel.
So if everyone else is leaning on AI to do their outreach for them, does that mean you should throw the tools out and do everything by hand?
Not exactly.
In this practical, no B.S. session, we will look at where AI genuinely helps your B2B sales, where it works against you, and how to keep the human connection that actually gets replies, meetings, and sales.
What you will learn:
Why AI slop outreach is killing response rates, and how to spot it in your own messages
Where AI genuinely helps your sales process, and where it should stay well away
How to use AI to work more effectively without losing the human connection that drives sales
Simple, practical ways to keep the human in your outreach
Who this is for:
Founders and business owners selling B2B solutions
You want to know where AI can genuinely help your sales process
You want your prospects and customers to feel like they are talking to a human, not a machine
If you want to sell like a human in a world full of AI slop, this is the webinar for you.
WHAT PEOPLE SAY
Real results from real founders
Having never sold before, I did find the idea of selling to people quite scary. I think I'm not very good at putting myself out there.
I certainly come out of this course knowing more about how to sell B2B. It really enlightened me and helped me get a lot clearer on the process. The content and the group practices, where we discussed the challenges we faced in applying the principles and practices, were really useful. So, yes, I highly recommend this program if you want to get more confident and clear about how to sell B2B. It's really great.mation capabilities are incredible. We've saved countless hours and improved our customer engagement significantly.
I don't know where my business would be if I hadn't started looking at it through the lens taught to me in this course. The methodology has worked wonders!
Nimmity worked with me to get a sales pipeline developed for my business. She explained everything in ways I could pick up. I would highly recommend her.
This course was incredibly valuable in building my understanding of the sales process, and teaching me how to forecast my business. Would highly recommend to anyone new to selling!
If it wasn't for Nimmity's support I wouldn't be trading for five years into business.
Stay posted on all upcoming webinars...
Simply fill in this expression of interest form and we'll keep you up-to-date on upcoming webinars.
DATE: Friday 31st July 2026
TIME: 11am to 12pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 31st July 2026 | 11am - 12pm AEST
Stay on Target
B2B Sales Pipelines, Forecasts & KPIs
For many founders, B2B sales can feel busy but unpredictable.
Plenty of conversations. A full calendar. But not always the clarity or consistency you need to hit your numbers.
You know you need to be doing sales activity. But how much is enough?
And more importantly… are you focusing on the right things? This session is designed to change that.
When you understand how pipelines, forecasts and KPIs actually work in B2B sales, you move from guessing to knowing. You can see what’s coming, what’s missing, and what to do next.
Instead of frantic activity, you get focus. Instead of uncertainty, you get a clear path forward.
Join this free 1 hour webinar to learn how to build a simple, practical sales engine that helps you stay on track, grow with confidence, and forecast in a way you can stand behind.
What you will learn:
How to build a B2B sales pipeline that gives you real visibility
How to create a simple, predictable forecast so you can report with confidence, including to investors
How to translate your revenue goals into clear, actionable activity metrics, so you know what activity you need to do to hit your target
Who this is for:
Founders who want more clarity and control over their B2B sales
Founders who want to feel confident providing their forecast to investors
Early stage businesses that feel busy but lack predictable results
Founders who are unsure how many opportunities or conversations they need
Anyone looking to build a more structured, sustainable approach to B2B sales
If you’re ready to stop guessing and start working with clarity, this session will give you the structure to move forward.
Helping founders sell with confidence, integrity and impact.
Address:
All of the Good Things Pty Ltd. Registered Business Name
Authentic Selling
ABN: 66651298841 | ACN: 651298841
We acknowledge the Traditional Owners of the land where we live and work, the Dharawal people. We pay our respect to Elders past and present.
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