B2B Sales Essentials
4-week B2B Sales Course
Next Cohort Starts Monday 3rd Aug 2026
The keys to B2B sales success:
Prospecting, Qualification & Discovery
Master a simple and effective way to nail the most important part of the sale
Guided, Step-by-step Content
You'll receive lifetime access to all course materials and templates so that you can refer back to them as needed.
Live Group Coaching Calls
Each week you'll have the opportunity to ask any questions and learn from Nimmity, a B2B sales expert, and your peers.
Written Feedback on Your Work
You will receive personalised, written feedback on each of the exercises that you submit, helping you create invaluable sales assets for your business.
Apply what you learn from day one!
Investment
Enrol now to join the next cohort of B2B Sales Essentials.
Next cohort starts Monday 3rd Aug 2026
Course Outline
Your B2B sales journey starts here.
Part 1: Understanding B2B Sales
A clear understanding of how B2B sales works and how to prospect with confidence.
Start at the beginning and learn how B2B sales works.
Work with a simple, structured approach that reduces stress and gives results – without all the B.S.
Gain practical techniques to use straight away when speaking with customers
Start taking action, know what to do next, and start seeing the impact.
What is sales?
B2B Sales as a simple process
The difference between B2B & B2C sales
The Lingo: getting to know the language
What is a Sales Funnel?
Metrics: The 3 to 1 Rule
The Difference between Sales & Marketing.
Mastering the art of questions
Getting Started with Prospecting
Exercise: Complete your Ideal Customer Profile
Part 2: Qualification & Discovery
Builds on the foundation from Part 1 with the two skills that matter most, Qualification and Discovery, setting you up for everything that comes next.
Learn how to start sales in the right way to ensure success at the end of the process
Make it about your customer not about you
Use questions to guide and direct
Build tools to give you confidence in your prospecting & discovery
Keep things moving forward towards a positive outcome
Qualification: don't waste time on the wrong customers
Exercise: build out your Qualfication Questions
Discovery: capture what you need to shape a great solution
Discovery Calls: How to structure and run effective discovery calls
Exercise: build a bank discovery questions
Managing Timing
Building Rapport
People Mapping
Exercise: Create a People Map
We’ll take you from “I don't know where to start!” to “I'm up and running...” in 4 weeks.
WHAT PEOPLE SAY
Real results from real founders
Having never sold before, I did find the idea of selling to people quite scary. I think I'm not very good at putting myself out there.
I certainly come out of this course knowing more about how to sell B2B. It really enlightened me and helped me get a lot clearer on the process. The content and the group practices, where we discussed the challenges we faced in applying the principles and practices, were really useful. So, yes, I highly recommend this program if you want to get more confident and clear about how to sell B2B. It's really great.mation capabilities are incredible. We've saved countless hours and improved our customer engagement significantly.
I don't know where my business would be if I hadn't started looking at it through the lens taught to me in this course. The methodology has worked wonders!
Nimmity worked with me to get a sales pipeline developed for my business. She explained everything in ways I could pick up. I would highly recommend her.
This course was incredibly valuable in building my understanding of the sales process, and teaching me how to forecast my business. Would highly recommend to anyone new to selling!
If it wasn't for Nimmity's support I wouldn't be trading for five years into business.
You'll also receive
The B2B Sales Essentials Toolkit
Simple, easy-to-use tools help you build what you need for each stage of your sales process.
Templates for:
Ideal Customer Profile
Qualification Questions
Discovery Questions
People Mapping
Are you ready to grow your business?
Need to know more?
Frequently Asked Questions
Here are some frequently asked questions (FAQs) about the Sales Accelerator
What is the time commitment?
We recommend allowing 1 to 2 hours per week. 1 hour of that is for the group coaching call. The other hour is to review the content and do the exercises.
The program is designed for you to incorporate what you are learning into your day to day work, rather than as a separate educational program.
When are the group calls?
During onboarding, we connect with program participants and we agree on a time that suits everyone, by voting on available times.
This allows us to accommodate for people in different time zones and personal commitments.
What happens on group calls?
The group calls are an opportunity for participants to ask questions and get direct feedback and coaching. They are also used to talk through case studies of real world examples, and get feedback. For example, if we are working on Discovery Calls, someone may talk through a recent one they have done and how it went. Nimmity will then provide feedback and guidance.
Participants can submit questions ahead of time, or bring them to the call.
Who is providing the coaching?
Nimmity provides all the teaching and coaching throughout the course. From time to time, Nimmity will include additional content from guest speakers on specific topics. The group coaching calls are always run by Nimmity.
You can find out more about Nimmity here.
How much does it cost?
The program costs AUD$550.00, including GST.
How many people are on each course?
The number of participants varies from 5 or 6, up to 16.
If the cohort is large, there will be multiple options for the group coaching calls to ensure all participants have an opportunity for direct feedback.
Do I get to connect with other course participants?
Yes! You will have the opportunity to get to know them on the group calls.
In addition, you have access to the Authentic Sellers online portal where you can connect with other participants.
How is information communicated through the course?
You are given access to an online login, where you can view all of the course material . The course material is released on Day 1 of the group start date.
You are also able to email Nimmity directly throughout the course, and submit questions via the Authentic Sellers portal.
Will I need any special software?
No. The course is designed so that all of the tools are very simple to use and created in commonly used software (like Word and Excel), so that you do not need any software that you would not already be using in your business.
You do not need a CRM, but if you are using one we will help you to use that to implement what you learn on the course.
Do you have questions? I'm here to help!
Want to talk it through?
Book a free 30-minute consultation with our founder and resident expert
Nimmity Zappert
Founder & B2B Sales Expert
"I work with founders to move from uncertainty to clarity, building repeatable, customer-focused sales approaches that feel natural, give them confidence, and deliver results."
If the current dates don't work for you...
Simply fill in this expression of interest form and we'll keep you up-to-date on upcoming Short Course cohort dates.
Helping founders sell with confidence, integrity and impact.
Address:
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Authentic Selling
ABN: 66651298841 | ACN: 651298841
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